Search Engine Optimzation

What Is Search Engine Optimization?

Search Engine Optimzation is the process by which we make your website more visible on search engine result pages (SERPs) such as Google, Bing, etc. The higher you show up in search results for the right keywords, the better quality of web traffic you will get (ie: more paying customers versus just regular website visitors). Search Engine Optimzation (SEO) takes a lot of work, including working with some of your website’s code, so we offer professional and ethicsl SEO services for new websites. In order to keep ranking cometptively as you grow your business, you will want to invest in some time into a content marketing strategy such as a formalized blogging program.

Do You Feel This Way About SEO?

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SEO takes a lot of time.

You know it is important, but it takes time to do and time to see results. By handing over your SEO management to a professional you are getting more time to focus on short-term revenue gains for your business.

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SEO can get quite technical.

You have a good sense of what SEO is, but you don’t want to have to worry about all of the technical issues, editing code, installing scripts, or optimizing files that comes along with keeping up a SEO-ready website.

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You need to know what to do for YOUR business specifically, not just general SEO tips.

A lot of SEO tips floating around the internet are helpful, but what does it look like in practice for a local photography business or graphic designer?

Our SEO Services

SEO service providers often seem unclear and mysterious. Are you overpaying? How will you know if you see results?

As a small business owner it is likely you’ve gotten approached by cold emails before from people claiming to be SEO agencies. Sometimes services can be expensive, and it is a bit daunting to think they might just run off with your money and you won’t even be able to measure or see results. That is why we make you follow a clear, transparent process when working with us on SEO.

First comes a site audit report so you know what is currently wrong with your site and where you stand with your site’s SEO. Then comes a set-up package so that we can fix those issues together. Last comes a monthly retainer to grow traffic from a good place. We want to take your hand and make the SEO journey simple, smooth, and totally transparent.

Step #1: SEO Audit Report

$750 (2 week process)

First we research everything SEO related to your website. This includes a massive custom report on your website and consultations to go over the results and make sure you understand everything you need to fix on your site, how you rank compared to your competitors, and what keywords you should focus on.

Get a $250 discount on our SEO Startup Package

Step #2: SEO Set-Up Package

$2000 (1 month process)

We fix all of the technical problems listed in your audit! Next we make sure that all of your relevant SEO accounts are properly set up: Google Analytics, Search Console, Tag Manager, and Business Listing. Lastly, we conduct keyword, competitor and market research to create a custom strategy for us to work on with you over the next coming months (or for you to DIY yourself).

Step #3: Monthly SEO Retainer

$800 – $2000/month

We work with you to manage your organic web traffic growth every month. All of our packages include monthly traffic reporting and analysis, weekly technical checks, and 1-2 hours of technical SEO fixes each month. There are three tiers pf packages though, so check out the details below!

Available to clients who have completed our SEO Startup package

Praise for Marceil Marketing & Design

I learnt a lot from Lauren about maximizing SEO for my website and in an easy to understand way. Definitely would recommend Marceil Marketing & Design to other small business owners!

– Angela Lester, Photography by Angela McConnell

Lauren’s SEO knowledge is solid and she is able to communicate it clearly and simply for non technical folks like me, both verbally and in print/writing. She’s got a great attitude and heart to help, so that with her technical expertise, is a winning combination for anyone who is looking for a good client experience.

– Justine Hwang, It Just Flows Calligraphy Workshops & Coaching

Lauren is an SEO and digital marketing genius, but she makes everything really approachable! She is knowledgable about so many areas of online marketing and answered all of my questions in a way that made everything feel so much more manageable and doable! I would definitely recommend working with her for whatever online marketing needs you have; she’s the best!

– Leslie Roberts, Gilbie Media

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